We are

Distinctly different

In a sea of sameness, we swim differently. Our people are unique. Our perspectives are unique. Find out why our employees are proud to say #IAmARazorfish.

We ARE

Leaders by example

It is truly my privilege to welcome you to today’s Razorfish Health and to share why I think this agency is truly unique among the many healthcare advertising agencies.

Like the razor fish we are named for, we do swim differently. You see, razor fish actually swim upside down with a vertical, not horizontal, orientation in the water. Different. And we are too. Well, we don’t actually swim—it is just a metaphor, of course, but in a sea of sameness with every agency claiming to be digital or saying they best understand the target audience—Razorfish Health is the ONE that actually is different.

This agency is the next-generation HCP advertising agency.

Razorfish Health has one of the largest in-house clinical staffs filled with MDs and other scientists. That, combined with our deep digital roots, allows us to deeply understand today’s HCP. Where she works. Where she gets her clinical information, and just as importantly, where she connects with other clinicians to share or unwind. We understand how she feels when she has to deliver hard news to a patient.  And we understand the challenges with how she translates scientific information into a conversation with that patient. We understand the best way to reach these targets with precision, with data, and with powerful and creative storytelling to drive better health outcomes. That’s the new HCP advertising agency. That’s Razorfish Health.

You’ll also find that ALL of our staff members have unique passions that make them Razorfish and that makes this an inspiring, fun, and challenging place to work.

Welcome to Razorfish Health. The next-generation HCP agency.

David M Paragamian
Managing Director
February 2018

We Know

HCPs better than they know themselves

We know how fast their world is changing. How they are forced to do more with less. We understand how they think as consumers. And how they feel when they look into the eyes of the patients whose lives they affect every day. We also know where the digital transformation is helping them and where it may be leaving them behind.

WE INNOVATE

For change

Because we know what HCPs are likely to do tomorrow, we can be ready for them. By understanding our audience the way we do, we can tailor a dynamic marketing experience that treats HCPs as individuals. Precision marketing. Hypertargeting. The more personalized we can be, the more proactive we can be—helping you get ahead of a changing landscape.

WE HARNESS DATA

To uncover meaning and drive impact

In a complex world of endless interactions between patients and HCPs, data is everywhere. We think about data from day one. We collect, assess and synthesize that data to understand our audiences and personalize our messages, experiences, and mediums that we use to reach these audiences.

We Are

Everyday excellence

It sounds cocky, although the truth is anything but. We make the needs of our client and achieving business goals our first priority. We embrace partnership and advocate for our clients, no matter the size of the budget or scale of the project. Aligning the talents and personalities of our core team members ensures a productive and positive relationship with our clients. That “everyday excellence” is in our DNA.

New York City
New York City
1 Pennsylvania Plaza
5th Floor
New York, NY 10119

Our capabilities

Advertising

  • Brand Strategy and Development
  • Creative Campaign (Branded and Unbranded)
  • Sales Collateral
  • Nonpersonal Promotion
  • Conference Support
  • Analytics/Metrics

Medical Communications

  • Scientific Strategy
  • Scientific Narrative and Platform Development
  • KOL Engagement and Peer-to-Peer Programming
  • Steering Committees and Advisory Boards
  • Conference Support
  • Analytics/Metrics

Digital

  • Digital Strategy
  • Experience Design
  • Data Analytics
  • SEM/SEO Services
  • Content Marketing
  • CRM
  • Digital Media Planning and Buying
  • Social Media Marketing
  • Web Development Services
  • Application Development
  • Architecture and Platform Development

More than 300 people

Across 3 locations

Chicago
Chicago
180 N LaSalle Street
Suite 1500
Chicago, IL 60601
Philadelphia
Philadelphia
100 Penn Square East
4th Floor South
Philadelphia, PA 19107

Razorfish Health is the next-generation HCP agency set on redefining healthcare by combining 4 core elements: a foundation in deep science, a dedication to creative storytelling, an aptitude to build meaningful relationships for their customers, and a shared passion for improving health and transforming lives.

Get in Touch

Interested in becoming a Razorfish?

©2018 Razorfish Health. All Rights Reserved.